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Empathy in Design: What You Must Know

Empathy in Design

As they say, empathy is the ability to “walk a mile in someone else’s shoes”. This positive emotion can help you to win the confidence of your customers. Now, taking the psychological concept to the field of web design – how does the idea fit into the world of technology? In web design, empathy refers […]

Posted On:Mar 13, 2018 Read More

How Can Marketing Automation Help You Reach Your Goals

Digital marketing is the sum total of some long and tedious processes – link building, article posting, sending emails, running social media campaigns et al. Haven’t you ever prayed for a magic tool that would do all the work for you as soon as you set it up? Well, thanks to the marketing automation software, […]

Posted On:Jul 13, 2017 Read More

Digital Transformation: Your Step To Success In The Era Of Technology

Digital tools have invaded the business landscape like never before, triggering significant changes in the way we work, communicate, and sell. No wonder, today digital transformation is on top of the strategic agenda of enterprises – big and small. But what is the concept all about? Digital transformation does not merely signify embracing new technologies; […]

Posted On:Jun 23, 2017 Read More

How Does Outsourcing Your Mobile App Development Process Improve Business Focus?

Given how the use of mobile devices trump desktops (51.7 versus 43.59 percent according to StatCounterGlobalStats), the ‘mobile-first’ trend adopted by various companies makes sense. However, many businesses are still confused whether to hire an in-house development team for building apps from scratch or outsource the job tospecialized service providers. An in-house app development team […]

Posted On:Jun 10, 2017 Read More
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